Your Introduction To Search Engine Optimization (SEO)

In this module, we’re going to take a look at ranking your businesses website in search engines, like Google. There are over 3.5 billion searches per day on Google and it’s without a doubt, that when most consumers are looking for a product or a service, they head straight to Google to find what they’re looking for. So, we want to make sure that you can get your business to the top of the search engines.

Being ranked highly in Google can make an incredible difference to a business. I have been working with businesses and helping them to rank in Google for years and I’ve seen first hand with numerous websites of my own, how incredibly valuable it can be to get a high listing in Google. In my first ever online business, I was able to bring in five figures a month, selling a product I didn’t even create, purely because I was ranking number one in Google. It’s amazing the amount of people you can get exposure to by ranking in the search engines. So, to say I’ve had a lot of experience with search engine optimization would be an understatement. The rules have certainly changed over the years, and they continue to change every day, but some of the fundamentals never change, and that’s what I want to show you in this module.

When it comes to ranking in any search engines there are a lot of things to consider. The truth is, no one except Google and the other minor search engines, know how to rank in their search engines, except them. However, over the years they have given hints and tips on how to do this, and through experience you can see what’s required to help you get those rankings. I highly recommend you do get help from a reputable SEO company to help you improve your rankings because it’s a very complex topic. However, in this module I’m going to cover two of the most important parts you must have on your website to improve your chances of ranking in the search engines.